Audit & Strategy

Take a closer look at the Nail It case. Here, we highlight the key metrics that were provided to us - from Instagram’s insights to the content customers see every day. Based on this data, we built a strategy to improve every touchpoint and created testable ideas for future promotions. Putting these plans into action, we helped grow their online presence, attract new clients, and support the salon’s in-house events and marketing campaigns.

Social Media Management

With Nail It, they shoot all their own raw content in the salon, and we take it from there. We polish and transform those assets into engaging social media content - Stories, Reels, carousels, infographics, posts, and more. That help grow their audience and bring new clients to the salon.

We also manage NailIt’s ad account - setting up targeted campaigns, creating ad creatives, and optimizing for the lowest possible cost per lead.